When it comes to creating, funding and distributing instructional resources in digital higher education, there are two fundamental approaches being used today, each with its own set of practices and business models.
The DIY (Do-It-Yourself) approach involves small-scale, low-cost development of online courseware, primarily by lone instructors, who are working with limited support and funds. The instructional materials are typically used only in a single course. This is essentially a cottage-industry approach; its origins based on the deeply ingrained traditional classroom model.
In the ISS model (Investment, Specialists and Scale) approach, instructional materials are created by teams of professionals, with a wide range of skills, and draws on a far greater level of investment. Scalability of the materials is key: the expectation is that the materials will be used in dozens, if not hundreds, of courses. The ISS model assumes that individual instructors don’t typically have the time, resources or skill sets required to consistency produce high-quality online learning experiences for students.
Read the full article at University Outlook Magazine. Page 48.